When you’re selling on Amazon, a good positioning of your product on the marketplace is one of the fundamental elements to keep in mind. It represents the master key to the success of your business on this online sales channel. Read More »
The Buy Box is the particular tool that Amazon uses to select the offers of vendors selling the same product and to reward the best-buy proposal with greater visibility. In this article we will explore how to win the Buy Box on Amazon.
Amazon has recently launched its Intellectual Property Accelerator in Italy, France, Germany, Spain, Netherlands and the United Kingdom, as well as it already has in most of the other principal European markets in which it has been long operating. It is an interesting program through which Jeff Bezos’ company stands alongside small and medium-sized businesses with the aim of simplifying the registration of trademarks, protecting them against counterfeit goods and, consequently, by improving the legal defense of intellectual property.
Everyone talks about it, it’s one of the most important metrics of your business. We’re obviously talking about ROI (Return on Investment). The return on investment is surely one of the most significant KPI’s that a businessman must keep in mind when deciding which business activities to pursue and which to set aside.
On Amazon invoices it can often happen that we find a fee that is not perfectly self-explaining. In this article we will give you an overview of all the fees and commissions that Amazon charges to its sellers for the many services they offer.